Using color to improve mental health in an overstimulated world

The Evolution of Color Psychology in Modern Marketing

Color is everywhere—on screens, on walls, in tiny notification badges that tug at our cortisol levels. Brands harness its power to excite us (neon reds on energy‑drink cans) or soothe us (the baby‑blue Snuggle bear). If chromatic cues can ramp us up, logic—and mounting evidence—says they can also calm us down.

April 22, 2025
10 min read
Color Neurodivergence
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Ultimate AI Tool Guide

The Ultimate AI Tool Guide

Explore the top creative AI tools for brainstorming, writing, design, music, and storytelling. Whether you're a beginner or a seasoned creative, this guide highlights how AI can enhance productivity, spark new ideas, and make creativity more accessible to everyone.

April 17th, 2025
7 min read
AI Marketing
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Composting in Michigan

How to Start Composting at Home in Michigan

Discover how to start composting at home in Michigan with this beginner-friendly guide. Learn about compost bin options, what you can and can't compost, and local resources to help you live more sustainably.

April 17, 2025
5 min read
Michigan Composting
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Technical Article 1

Integrating AI Tools into Your Creative Workflow

A technical guide on how designers and creatives can leverage AI tools to enhance productivity without sacrificing artistic vision.

December 5, 2022
8 min read
AI Tools Workflow
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Copywriting Sample 1

Crafting Compelling Product Descriptions That Convert

Tips and techniques for writing product descriptions that engage customers and drive sales for e-commerce businesses.

November 18, 2022
6 min read
Copywriting E-commerce
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Blog Post 3

The Psychology of Color in Marketing and Branding

An exploration of how color choices influence consumer perception and behavior, with practical applications for brand development.

October 30, 2022
9 min read
Psychology Branding
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Creative Writing 2

Detroit Stories: Reflections on a City in Transition

A collection of personal essays reflecting on the cultural renaissance and ongoing transformation of Detroit.

September 14, 2022
12 min read
Personal Essay Detroit
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Technical Article 2

Responsive Design Principles for 2023 and Beyond

A technical examination of current best practices in responsive web design, focusing on performance and accessibility.

August 22, 2022
7 min read
Technical Web Development
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Copywriting Sample 2

Email Marketing Campaigns That Actually Work

Strategic approaches to email copywriting that engages subscribers and drives conversions without being pushy.

July 19, 2022
5 min read
Email Marketing Copywriting
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Blog Post 4

Sustainable Design: Creating with Environmental Consciousness

An exploration of how designers can incorporate sustainability principles into their creative process and client work.

June 30, 2022
6 min read
Sustainability Design Ethics
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Creative Writing 3

Analog Dreams in a Digital World

A poetic reflection on finding balance between traditional artforms and digital creation in contemporary creative practice.

May 17, 2022
4 min read
Creative Writing Reflection
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Technical Article 3

Understanding Typography Fundamentals for Digital Designers

A comprehensive guide to typography principles that every designer should know, with practical application examples.

April 25, 2022
8 min read
Typography Design Education
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